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Vol 13, No 2 (2023): Jurnal Ekonomi Integra Pengaruh Kualitas Produk, Persepsi Harga, Dan Lokasi Terhadap Keputusan Pembelian Produk Beras di Toko Grosir Minang di Desa Tj Medan Kecamatan Bilah Barat Kabupaten Labuhanbatu Abstract  PDF
Novita Sari Ritonga, Junita Lubis, Christine Herawati Limbong
 
Vol 13, No 1 (2023): Jurnal Ekonomi Integra PENGARUH PERSEPSI HARGA DAN BRAND IMAGE TERHADAP KEPUTUSAN PEMBELIAN ROKOK KRETEK DJI SAM SOE DI KOTA PALANGKA RAYA Abstract  PDF
Harjoni Harjoni
 
Vol 13, No 1 (2023): Jurnal Ekonomi Integra PENGARUH EKUITAS MEREK, BRAND IMAGE DAN KUALITAS PRODUK TERHADAP KEPUTUSAN PEMBELIAN PRODUK SCARLETT WHITENING (Studi Kasus Pada Mahasiswi Prodi Manajemen Universitas Sarjanawiyata Tamansiswa) Abstract  PDF
Putri Dwi Cahyani, Indah Ita Sari, Bakas Anja Lingga
 
Vol 13, No 1 (2023): Jurnal Ekonomi Integra ANALISIS PENGARUH BRAND AMBASSADOR BTS DAN KREATIVITAS IKLAN TERHADAP KEPUTUSAN PEMBELIAN KONSUMEN DI TOKOPEDIA Abstract  PDF
Vivi Vivi, Sugianto Sugianto, Wui San Taslim, Junardi Junardi, Sheila Stefani
 
Vol 12, No 2 (2022): Jurnal Ekonomi Integra PENGARUH KUALITAS PRODUK DAN KUALITAS PELAYANAN TERHADAP KEPUTUSAN PEMBELIAN DI TOKO MIYUKIE FLORIST PEMATANGSIANTAR Abstract  PDF
Resna Napitu, Eva Sriwiyanti, Risma Nurhaini Munthe
 
Vol 15, No 1 (2025): Vol 15, No 1 (2025): Jurnal Ekonomi Integra STRATEGI PEMASARAN TERHADAP KEPUTUSAN PEMBELIAN MELALUI KEPERCAYAAN KONSUMEN PADA PERALATAN RUMAH TANGGA Abstract  PDF
Astrid Juliana Panggabean, Ema Trisnawati, Taryati Sukmawati, Devi Wahyuningsih
 
Vol 13, No 1 (2023): Jurnal Ekonomi Integra PENGARUH DIGITAL MARKETING DAN ONLINE CUSTOMER REVIEW TERHADAP KEPUTUSAN PEMBELIAN ONLINE PADA MARKETPLACE SHOPEE Abstract  PDF
Anita Tresia Samosir, Dame Ria Rananta Saragi
 
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